As a small business, competing with national brands can feel daunting—especially when it comes to advertising. National brands have budgets that allow them to saturate markets with broad-reaching ads, making it hard for local businesses to cut through the noise. But with the rise of podcasts, streaming platforms and Free Ad-Supported TV (FAST) channels, there’s now a level playing field for local advertisers, and Liquiti Local is here to help.

Why Streaming Ads?
With streaming rapidly overtaking traditional cable, a vast portion of today’s audiences are “cord-cutters” or “cord-nevers,” meaning they primarily consume content through streaming services. Nielsen’s recent data shows that streaming accounts for nearly 40% of total TV viewership. This shift has opened the door for new advertising channels that give local businesses the chance to reach these audiences effectively. Unlike traditional TV ads that broadcast to broad demographics, streaming ads on platforms like Hulu, Tubi, and even YouTube can be hyper-targeted to reach specific local areas or demographic groups—making every dollar count.

Liquiti’s Local-First Approach
Liquiti Local specializes in helping small businesses thrive in the digital advertising space without a national brand’s budget. Our platform provides access to precise audience targeting options, meaning you can serve ads to the right viewers in your area, and even to specific interest groups within that area. Imagine being able to show a video ad to people within a few miles of your storefront or to users with demonstrated interest in your industry. This level of targeting maximizes your return on investment, reaching potential customers more likely to engage with your business.

High-Quality, Impactful Ads
Ad effectiveness doesn’t just rely on targeting; it also depends on quality and engagement. Liquiti Local offers creative solutions to help you develop impactful, professional ads that can rival the polished look of big-brand commercials. Whether it’s using in-studio talent, outsourcing production, or leveraging AI-generated content, Liquiti ensures your ad is designed to captivate viewers and drive action. Our team works with you to craft your message, design visually engaging content, and deliver ads that highlight your brand’s unique value.

FAST Channels: A Game-Changer for Small Businesses
FAST channels are particularly advantageous for local businesses. These channels offer free, ad-supported streaming, which appeals to cost-conscious viewers who don’t want to pay for subscription services. With over 5,000 FAST channels available and 66% of viewers regularly watching them, Liquiti enables small businesses to place ads directly on these platforms, connecting with audiences who are already receptive to ad-supported content.

Localized Strategy for a Big Impact
Liquiti Local doesn’t just place ads; we help you strategically connect with your community. By using data-driven insights, we determine the best streaming platforms and channels for your ads, ensuring maximum reach to the people who matter most to your business. Whether you run a local coffee shop looking to attract morning commuters or a boutique aiming to reach holiday shoppers, Liquiti’s tailored approach allows you to make an impact without overspending.

The Bottom Line
Streaming ads are no longer reserved for national brands. With Liquiti Local, small businesses can now leverage this powerful medium to compete effectively in their markets. Our targeted ad solutions empower you to reach viewers on streaming services and FAST channels with engaging, high-quality ads that make a lasting impression. Let Liquiti help you bridge the gap between big-budget brands and your business—without breaking the bank.

Ready to grow your brand with streaming ads? Contact us at (765) 236-6289 to learn how Liquiti Local can redefine your reach.